Sydney's first official job was Street Team marketing for a student housing community in Gainesville, FL with nearly 1200 residents! She's worked nearly every job in a leasing office—Street Team, Marketing Assistant, Leasing Professional, and Leasing Manager. The best things about working in a leasing office were throwing her residents a good party, seeing how everyone decorated their apartment, and the thrill of meeting a challenging weekly leasing goal.
However, her favorite moment of any day was helping people find an apartment that met their needs and, most importantly, felt like home. Working for iLS network, Sydney loves to put her on-site property know how to the test helping even more renters find even more perfect apartments. She believes a careful combination of budget, location, and just the right features are the difference between a temporary apartment and a happy rental home.
Sydney would describe herself as an apartment industry nerd. She loves to talk leasing, and has had the opportunity to teach leasing classes all over the state of Florida at local apartment associations and individual communities. She loves digging into statistics, bouncing around creative marketing ideas with property managers, and is always setting up her next AB test in an attempt to uncover best practices.